Is small business branding even a thing? Or is branding just a big brands’ game? These three small business branding examples will give you an idea of what is possible, even for smaller players.

If you are looking to expand a small business, you have several ways to do that. Maybe you haven’t been thinking about branding, though. We explain why it might actually help your efforts.

For smaller brands it might be tempting to skip strategy and just get a bloody logo. But cutting corners might backfire.