Ciao,
we
are
Sublimio.
We create impactful copy solid strategies stunning identities surprising names powerful logos wow experiences fascinating voices novel concepts slick visuals gorgeous videos strong brands
for meaningful brands. ambitious brands. unique brands. memorable brands. bold brands. outstanding brands. confident brands. daring brands. demanding brands. inspired brands. a tough world.
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Ciao,
we
are
Sublimio.
We create impactful copy solid strategies stunning identities surprising names powerful logos wow experiences fascinating voices novel concepts slick visuals gorgeous videos strong brands
for meaningful brands. ambitious brands. unique brands. memorable brands. bold brands. outstanding brands. confident brands. daring brands. demanding brands. inspired brands. a tough world.

Visual Identity

As a boutique branding agency, we take visual identity very seriously, whether it’s a new brand or a rebranding.

We understand that a strong visual identity is essential for a brand to not just survive out there, but to thrive. A strong visual identity can help achieve that by creating a consistent and memorable image. That’s why we take no shortcuts and make it a point not to fall for visual fads.

Our approach to logo design

One of the most important aspects of visual identity is the logo. The logo is often the first thing that people see when they encounter a brand, and it’s important for it to make a strong impression. We design logos that aim to be not only visually striking, but also conceptually robust and made to last. Our logo design process is rooted in brand strategy. We believe it is essential for the team working on the logo design to be closely aligned with the team working on the brand strategy. By doing so, we ensure that the visual identity is closely aligned with the strategic foundations of the brand, making it more effective and impactful.

In addition to designing logos, we also develop brand guidelines that ensure visual consistency over time. These guidelines reflect aspects of the brand strategy that the logo alone cannot express. They include not only the fundamentals such as typography and color palette, but also a primer on the brand’s visual style, which is specifically designed to meet the brand’s specific needs and touchpoints.

Developing visual guidelines

Our brand guidelines are an essential tool for our clients, as they provide a clear roadmap for how the brand should be presented across all touchpoints, whether it’s on a website, in print materials, or on social media. This helps to ensure that the brand is presented consistently and effectively.

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