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Do you have to redo the logo? How to write the brief for the designer

A complete briefing helps the designer to work better and faster, and the company to get the logo it had in mind. Here are 11 essential points.

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New logo vs. restyling: what is the best choice for a brand?

Like a custom-made suit, even a logo ages. And here the doubt often arises: change it completely or opt for a restyling?

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