How to define a brand tone of voice you will actually use
Tone of voice is essential for your brand identity, but will you ever use that nice document or will it just sit somewhere on your hard disk?
READ MOREBRANDING
Matteo Modica
25.08.2020
5 MIN. READ
How to choose the best branding agency for your project
Creating a brand is such a sensitive matter, you will want to make sure you pick the right partner for the job. Here’s what to look for.
READ MOREWhat can a boutique branding agency do for you?
Does branding require a large agency? Not really. Here is what brands can expect when working with a boutique.
READ MOREDo you have to redo the logo? How to write the brief for the designer
A complete briefing helps the designer to work better and faster, and the company to get the logo it had in mind. Here are 11 essential points.
READ MORENew logo vs. restyling: what is the best choice for a brand?
Like a custom-made suit, even a logo ages. And here the doubt often arises: change it completely or opt for a restyling?
READ MOREWhat designers don’t tell their clients
There’s nothing more dangerous than a designer who just says yes. I say this as a designer, but I do it in the interests of my customers.
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